LEGO is clearly striving to cement itself as one of the most charming brands out there right now. From their expansive Star Wars product line to their incredible video games to their recent decisions to translate such properties as The Simpsons and Ghostbusters to brick form, the Denmark-based toymakers have taken to fan service in a big way over the past few years. Oh, and there’s that LEGO Movie that stars Will Arnett as Batman. You might have heard of it.

As its signature song goes, “Everything Is Awesome” when it comes to LEGO’s first theatrical foray, including this “blooper reel” featuring the main characters flubbing their scenes.

“Who wants to go into the sun with me?” I do, Batman. I do.

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By James Wortman

James Wortman, Emmy Award-Winning Digital/Social Storyteller and Brand Champion - With more than 18 years of experience in the Digital/Social space, I have a passion for storytelling in all its forms. I have worked with such brands as WWE, Lucasfilm, NBC Sports, G FUEL Energy, Hydrow and Dechert LLP.

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