Back in August, Disney announced it would be purchasing Marvel Entertainment and its more than 5,000 characters for about $4 billion, but it wasn’t until December 31 that the deal became official. Mouse ears and Hulk Hands for everyone!

“We’re thrilled to welcome to the Disney family the talented team at Marvel,” Disney President and CEO Robert A. Iger said in a statement. “We believe the creative and business potential of this combination is substantial and can help us grow both our top and bottom line, leading to a significant increase in long-term shareholder value.”

While some comic book fans might be skeptical about this acquisition, fearing that Disney will compromise Marvel’s creative freedom, it’s surprising that these companies didn’t pair up sooner. I doubt I’m the only one who’s noticed some unsettling similarities between the Hellfire Club and the Mickey Mouse Club…

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By James Wortman

James Wortman, Emmy Award-Winning Digital/Social Storyteller and Brand Champion - With more than 18 years of experience in the Digital/Social space, I have a passion for storytelling in all its forms. I have worked with such brands as WWE, Lucasfilm, NBC Sports, G FUEL Energy, Hydrow and Dechert LLP.

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